What Is An Impressum? How To Add It On Facebook?

Juliet D'cruz

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What Is An Impressum? How To Add It On Facebook?

What is an Impressum? Impressum is the feature added by Facebook sometime back but it is very unfamiliar in North America but in German-speaking countries, it is a legal requirement for business. Today let us see what is an Impressum and how to write it on Facebook.

What Is An Impressum?

Am Impressum means a statement about the ownership or authorship of the content that is a legal requirement that needs to be published online and in print media in German-speaking countries.

If we talk about business Impressum with an online presence it means to disclose the contact information of the website or business owner. The information about your company is also to be included in the Impressum column.

Impressum Definition

Impressum is a German word that has Latin Origins which means “To Impress or to engrave”. The English synonyms for Impressum are:

  • legal notice
  • imprint
  • masthead
  • about us page

What Is An Impressum On Facebook?

Impressum on Facebook means a section on the About page that has information about the business like the contact information and legal identification number. In an Impressum, the users are allowed to input 2000 characters. If a user has extended the Impressum to more than 2000 characters then the text is shortened and a link to the complete Impressum is added to it.

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Requirements to Be Included In Facebook Impressum

Here are some basic information’s that should be included in your Facebook Page

  • Business Owners Name
  • Registered Address of your Business
  • Contact details and email address
  • Registrations details of the business
  • Details of your designation and professional rules
  • VAT or business ID number

How To Add Facebook Impressum?

To add Impressum on your Facebook you need to follow the below steps. Facebook has a limit of 2000 characters but if you write more than 2000 words then Facebook will shorten the text and display a link to the complete Impressum there

  1. Log in to your Facebook account
  2. Open your page on Facebook
  3. Click on Edit Page Info on the left side of the screen
  4. On the Page Info page scroll and click on More
  5. Type your business information in the Impressum Field

FAQ

What should I write in Impressum on Facebook?

The basic information’s that should be included in your Facebook Page is

  • Business Owners Name
  • Registered Address of your Business
  • Contact details and email address
  • Registrations details of the business
  • Details of your designation and professional rules
  • VAT or business ID number

What is an Impressum for your page?

Impressum of your page means the details of companies and media producers like websites, magazines, or newspapers. It contains the basic legal information of your company or business including some introduction of the company.

Do I need an Impressum on Facebook?

As per the Telemedia Act Facebook requires you to include an Impressum of your Facebook page. As per Facebook pages, groups, and event policies, the administrators of the pages or groups need to obey the law and regulation by writing the Impressum on their respected page.

Do I need an Impressum?

An Impressum is legally required for all the commercial websites that are published in all the German-speaking countries like Germany, Austria, and Switzerland. It does not matter whether the website is a publisher is a top-level domain or not.

Where Do I Find The Impressum On Facebook?

How do I add an Impressum to my Facebook Page?

  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page.
  3. Click Edit Page Info in the left menu.
  4. Find the Impressum section and add your info. Your changes are saved automatically.

Conclusion

Some time back Facebook introduced the Impressum feature on the page that created confusion for the users as the Impressum is not so familiar in many countries apart from German-speaking countries like Germany, Austria, and Switzerland where it is a must to write the Impressum for your website. It is compulsory to write the Impressum on your Facebook page. Above we have mentioned Facebook Impressum, how to write it, and everything that is related to what is an Impressum?

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